How Ann Spa improved leads with a simple QR code?
Before
Ann Spa needed to generate more leads, but spas unfortunately have a negative image in the market. They wanted people to realize that their services were different and of higher quality, so they tried using notices and billboards.
Solution
Collaborating with BizGifts, Ann Spa decided to offer a free 15-minute spa session for everyone. They promoted this offer using metro pillars, notices, and billboards, with a QR code for people to scan and engage.
After
This plan worked well. Instead of just seeing the ads and moving on, people scanned the QR code and came in for the free session. Many were impressed by the service, returned for full treatments, and even recommended the spa to others.
Of those who came for the free session, 90% ended up booking full services. Also, Ann Spa could track where customers saw the ad because they used the same QR code across all platforms. With Bizgifts’ help, what would have been just another unnoticed advertisement became a successful campaign, generating more leads, improving customer engagement, and fostering loyalty.
Results
- Increased customer engagement through QR codes.
- 90% of free session visitors booked full services.
- More repeat customers and referrals.
Conclusion
Ann Spa increased customer engagement and gained loyal customers. They were able to show customers that they provide only the best quality service with just one QR code. With Bizgifts, what would have been just another unnoticed advertisement became a successful campaign.
